SEO for Noobs: How To Increase Your Site’s Ahrefs’ Rank
In the last few years, more and more businesses are recognizing the potential of gaining massive exposure through a digital marketing process called Search Engine Optimization, popularly known simply as SEO. Billions of user searches are processed by Google per day, and this is an excellent avenue for anyone who wants online exposure. But you can’t create an even remotely effective SEO campaign without using the right programs and tools. This is where Ahrefs comes in.
If you’re not using Ahrefs in your SEO efforts, you are seriously missing out. Today, Ahrefs is one of the best one-stop-shop Technical SEO tools being used by the most serious digital marketers. Ahrefs is an excellent tool that can provide you with sheer quantities of data you can utilize to elevate your SEO campaigns further.
One of the most critical data you can acquire from Ahrefs is the “Ahrefs Rank.” How can you utilize this tool and use it for your SEO campaigns? Read ahead to find out.
What is Ahrefs Rank?
Look at it this way. If you stack all of the websites together and sort them based on the strength of their overall backlinks, you’d be looking at the Ahrefs’ rank. It’s similar to the Alexa Rank, and it attempts to rank sites based on their estimated traffic volume. So, in a nutshell, the Ahrefs’ Rank #1 belongs to the website with the most robust overall backlink profile. Currently, the number one rank belongs to Facebook, with Twitter and Youtube following respectively.
Ahrefs Rank is closely connected to a site’s Domain Rating, which is also a metric featured in Ahrefs tool. The Domain rating measures the strength of a particular site’s backlink profile on a scale of 0 to 100, with 100 being the highest score. The DR primarily assesses the “relative link popularity” of a particular website.
Many digital marketers take the Ahrefs Rank almost religiously. However, you should take this with a grain of salt. Since Google’s algorithm is a completely guarded secret, any SEO metric even provided by the most reliable tools cannot be considered 100% accurate. Saying that, however, Ahrefs’ Rank is still a handy tool to keep track of your link building efforts.
How do you increase your site’s Ahrefs’ Rank?
So how do you increase your Ahrefs Rank metric? It’s simple. Just do the same methods you use when you’re link building. Because Ahrefs Rank measures a site’s backlink profile, it’s only natural that your Ahrefs Rank increases when you acquire more backlinks. And it’s not just about quantity too. Your backlink profile essentially hinges on the quality of your backlinks, meaning the more links you have from authoritative websites, the stronger your backlink profile will be.
Here are some solid steps and tips for building a strong backlink profile.
Conduct Link Audit For Your Site
If you want to improve your Ahref’s rank, the first step it to ensure your site’s healthy link profile. As a first step, you need to assess the work ahead of you by conducting a link audit. SEMrush Backlink Audit is an excellent tool to help you with this.
Acquire High-Quality Links
In essence, it’s a well-known fact that Google appreciates backlinks that are varied and high-quality. How can you do this? Ironically enough, it’s not technical. You merely need to create fantastic content that draws people in. Content Marketing is absolutely critical in link building. If you are creating content with the human factor in mind, links will naturally come. When creating content for your site, from descriptions, blogs, to guest posts – one thing is essential, create content your readers will love,
Improve Your Overall SEO Health
One thing you will probably find increasingly clear is this: SEO doesn’t just rely on one factor. In order for your efforts to work, you need to perfect the balance of all SEO factors that matter. This requires a balancing act of excellent keyword research, link-building, improving user-experience, on-page SEO and so much more.